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How to Optimize Your Anchor Text Strategy For SEO

The early days of SEO were like the Wild, Wild West. Blackhat SEO experts did everything imaginable to rank their sites on Google, including keyword stuffing and creating spammy backlinks. It worked–for a bit. These days, Google’s SERP Algorithm cracked…

12 Best Programmatic Advertising Platforms to Use in 2022

Programmatic advertising platforms solve a problem for both publishers and advertisers. For publishers, they help maximize advertising revenues by auctioning ad space to millions of advertisers worldwide. For advertisers, they expand reach and leverage data to target very specific audiences.…