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What I Learned by Spending $100,000 on TV Ads

Over the last month (4 weeks) I’ve been running television ads for my company, NP Digital, on CNBC and Bloomberg in the United States. If you aren’t familiar with those channels, they are stock channels. And to get even more…

The Best CRM Software (In-Depth Review)

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. The best customer relationship management (CRM) software helps you provide better service and captures valuable insight about what your…

Best Ecommerce Platforms

Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. What would you do with an extra $1,500 a day?  With a bit of work and the right ecommerce…

10 Social Media Tips for Restaurant Marketing

If you own a restaurant and aren’t leveraging social media, you are missing out.  Think about this: you can reach thousands, if not millions, of viewers using popular restaurant marketing hashtags like #foodporn and #foodphotography. Platforms like Instagram and Facebook…

How to Market a Book: 7 Strategies

It might feel like you’ve already done the hard work.  You’ve spent hours with a keyboard or notebook in your hands, writing away. You’ve edited, edited, and edited some more—and may have even struggled through the complicated process of self-publishing. …