How to Get on TikTok’s For You Page (FYP)

TikTok has steadily become one of the most popular social media apps. According to data from Sensor Tower, TikTok now surpasses three billion downloads, and it’s the only non-Facebook app to achieve this.  Consumer spending within TikTok is looking pretty…

What is A Shadow Ban? (and How to Fix It)

Have you recently noticed a huge drop in social media engagement? Suddenly, your social media activity doesn’t seem to show up at all.  It’s like you don’t even exist on the site…weird! Is it a bug? Even big sites can…

Beginner’s Guide to Email Marketing

What Is Email Marketing? Email is one of the oldest forms of digital communication—but it’s also one of the most effective digital marketing strategies out there.  Sure, there are newer methods of communicating with your audience and customers like social…