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If you work with sales, knowing about the Product Life Cycle model is almost mandatory. The model describes the stages a product goes through in its journey from creation to discontinuation. Why do you need to know this? Because products…

Choosing the right content for your image and video ads can be challenging. What message will actually get consumers to take the plunge and buy your product? Regardless of how thorough your digital marketing plan is, there’s no one simple…

Being a marketer is an interesting job. On the one hand, you’re expected to keep up with trends. When a new social media platform starts to take off, you’d better be there promoting your brand. Still, you can’t just blindly…

Whether it’s for a loved one or a colleague at work, getting a gift for someone is never easy.  One reason is there are billions of options to choose from. The other reason is most people don’t have the time…

I thought I would let you into my mind, so you can see how I think of marketing. The way I strategize to grow my own company. And what you’ll read next will probably come as a shock, as I…

No matter how much you love work, you need one form of motivation or another. Likewise, customers need a form of catalyst to keep buying from you. In fact, 75% of customers say they’re more ...

Read moreAutomating Organizational Reward Systems With Xoxoday’s Manoj Agarwal

Having multiple-location SEO enables businesses to attract website traffic from various states or countries across the globe. It brings a lot of benefits to e-commerce businesses that offer worldwide or international shipping. If you have it in place, you can…

Now days, everyone seems to be talking about starting their own business. Thanks to the internet, creating a business, reaching your audience, and selling your products, has become a real possibility for anyone willing to ...

Read moreHow to Start a Business: The Essential Step-by-Step Guide

Memorial Day means many things to many people. At its heart, it’s a day to commemorate the brave American soldiers who died fighting for this country. For many, the Memorial Day weekend also marks the start of summer and a…